For years, AFL clubs treated social media as a digital noticeboard. Match previews, injury updates and team selections dominated fans' feeds. While these are still important these days, a new competition has arisen. The battle of the social media teams.

In 2026, social media has become its own competition, with clubs battling just as hard for attention online as they do for premiership points on the field. The best accounts don't just post updates; they connect with fans on a personal level.

It's a simple question: who takes out the prize for the league's best social media team?

6Port Adelaide

Port Adelaide knows exactly how to create conversation, and there is no denying they are good.

Their social media team isn't afraid to be bold, and that confidence often gets supporters and rival fans talking. They've certainly beat Adelaide in this social media showdown!

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A post shared by Port Adelaide ⚡ (@pafc)

 

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