The Geelong Cats have announced that GMHBA are their new naming-rights sponsor for Kardinia Park.
The home of the Cats will now be known as GMHBA Stadium after a deal was done between the two parties which will see the name change last at least 10 years.
The deal comes after the two started working together in late 2016 in what was a long-term agreement that has gone from strength to strength.
Geelong CEO Brian Cook was pleased to have Australia's leading regional health and care company, GMHBA, associated with the name of the stadium.
“This is a milestone moment for the Geelong Football Club,” Cook told geelongcats.com.au.
"An iconic Geelong venue adopting the name of an iconic Geelong organisation in GMHBA is a fitting match, and one we as a club are proud of.
“This agreement will ensure GMHBA Stadium remains Australian’s most impressive regional stadium and at the heart of the Geelong community for years to come."
GMHBA CEO Mark Valena said the organisation is excited as the partnership they have with the Cats is moving into it's next chapter.
“We feel privileged to put our name on such an iconic landmark that means so much to the Geelong community, our members and Cats fans."
Whilst there will be majority AFL football played in the newly named stadium, next month the Matildas will take on China in what is the first major event at GMHBA stadium.
