Melbourne has parted ways with CEO Paul Guerra after seven months in the job.

Guerra was appointed as Gary Pert's successor almost one year to the day, but began his role as Demons chief in September.

The club was that keen to get their man, he worked at the Victorian Chamber of Commerce and Industry as CEO five months prior to him beginning as Melbourne boss.

He helped guide the appointment of senior coach Steven King - and the departure of Simon Goodwin - as well as premiership trio Christian Petracca, Clayton Oliver and Steven May.

He was the front man with flair without a football background, engaging heavily with the media and marquee clashes such as Jim's Game, and attempting to drum up a mental health game alongside not-for-profit organisation the Male Hug.

Although the Demons are flying on the field, his tenure hasn't been without controversy off the ground.

Melbourne issued an apology earlier this month for a phone hook-up between senior Melbourne leaders and their partners with Guerra, King and football boss Alan Richardson on February 5.

The call was designed to be an introductory sessions to meet the club's new coach, but quickly pivoted to Steven May.

Personal information regarding May was shared with the partners of players, and the call was lodged to the AFLPA, who then informed the AFL.

“The club held a Teams meeting with player partners,” the statement read.

The meeting sought to provide reassurance of the club's commitment to supporting the families as well as the playing group.

“Whilst it was not our intent, we acknowledge the meeting has caused distress and for that the club is sorry.”

May's career ended on the eve of the 2026 season despite having one more year to go on his contract.

Guerra was also overseeing the club's desire to locate a permanent home base, with discussions around Caulfield Racecourse still being worked through.

He spent time as a non-executive director of Racing Victoria, as well as served as the CEO of the Royal Agricultural Society of Victoria, and the executive chair of the Queen Victoria Market.

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