Worldwide Olympic partner in the wireless equipment category, Samsung, is helping to promote the Olympic Games spirit around the world.
The Games are not just about crowning the best athlete in the world, but also about conveying how the Olympics inspire harmony and celebrate the progress of the human race, generating cultural, personal, and technological connections.
Many athletes and nations must overcome such great adversity to even compete at the Games.
South Sudanese 400 metre runner, Margret Rumat Rumat Hassan is one such example.
Hassan has faced more adversity in her young life than most people will face in their entire lives.
She grew up in war torn Sudan in a male-dominated society and her family was displaced during the civil war.
The young athlete was raised amidst Sudan’s civil war and her family was displaced, before she was encouraged by a friend to participate in a competitive race.
She then discovered her talent for running. In 2014, she competed in the Youth Olympic Games as an independent Olympic athlete.
Samsung’s film, ‘The Chant’, delves into her struggles growing up and the difficulties she faced on the road to becoming an Olympic athlete.
The short documentary continues the company’s support of defying barriers and conveying the Olympic spirit of harmony and generating cultural and technological progress.
Samsung’s partnership with the Olympic games began in 1988 in Seoul. From the 1998 Winter Olympic Games, Samsung became a worldwide Olympic partner in the wireless communications and equipment category, providing its proprietary wireless communications platform, called Wireless Olympic Works (WOW), and mobile devices.
Samsung’s commitment to the games will continue until at least the 2020 Olympic Games in Tokyo.