The AFL Women's competition officially kicks off on Friday, February 3 when traditional rivals Carlton and Collingwood face off at Olympic Park Oval.

The League's new advert to promote the competition recreates arguably the AFL's most famous ad from the 1990s, the "I'd like to see that" commercial.

The exciting new ad features jockey Michelle Payne, Olympic legend Cathy Freeman, journalist Lee Lin Chin, motivational speak, Turia Pitt and Melbourne skipper Nathan Jones and his daughter.

Watch the new ad in the above player and see the iconic 1990s version below.