When Zero Digital Sports was first founded in December of 2014, it was probably not in anyone's wildest imagination that we'd still be sitting here a decade later with millions of Australians consuming our content every month.
Dating back to the end of 2014 - a period which fell right in the middle of Essendon's supplements saga, and just months after Hawthorn collected their second of three straight premierships - much has happened in the football world.
From legends and teams etching their names into the history books, to scandals, tragedies, and shocks, the past 10 years alone have been filled with memorable and infamous moments - both on and off the field.
So, without further ado, here are 10 of the biggest stories since the inception of Zero Digital Sports in December 2014.
4. The introduction of the AFLW
Following years of calls to introduce a Women's competition, a commissioned AFL report into the state of Women's football and successful exhibition matches in the mid-2010s, the league eventually confirmed plans for a national competition by 2017.
13 of the 18 existing AFL clubs made bids for AFLW licenses, with Adelaide, Brisbane, GWS, Fremantle, Melbourne, Collingwood, Carlton and the Western Bulldogs successfully forming an eight-team competition.
The Blues and Magpies played for the first-ever AFLW premiership points on February 3, 2017, at Princes Park, with a staggering 24,568 fans attending to sell out the match.
A total of seven rounds were played in the inguinal season, with the two highest finishing sides booking places in the grand final. Adelaide defeated minor premiership Brisbane by six points in the first-season decider, with Crows' superstar Erin Phillips winning the inaugural AFLW Best and Fairest award.
The league has since expanded to 18 clubs - aligning with the Men's competition - and recently completed its ninth season.
