Collingwood captain Scott Pendlebury has come to the defense of his on-field rival Joel Selwood in the midst of public criticism concerning his tactics to draw high-contact free kicks.

Pendlebury says the Geelong skipper is within his rights to employ the 'shrugging' technique in order to draw a whistle more frequently, explaining that tackling Selwood around his arms is "stupidity."

โ€œIf you know that if you hit him in the arms, heโ€™s that strong he will go โ€˜whackโ€™ (and lift his arms) and youโ€™re going to get him high. So if you know that, why do you keep doing it?" Pendlebury told Jock and Journo podcast.

โ€œI think itโ€™s a bit of stupidity (from tacklers).โ€

โ€œYeah heโ€™s a good enough player that heโ€™ll get his hands free โ€ฆ but if youโ€™re trying to take him down through the hips, heโ€™s got to be that strong that he can still stay up."

Selwood came under fire after Geelong's blockbuster matchup against Hawthorn on Easter Monday, where he was able to draw five free-kicks throughout the match and left players such as James Sicily, Ryan Burton and Jaeger O'Meara frustrated with his tactics.

The four-time All-Australian is leading the league in 'frees for' as a result of high contact since 2014, according to Champion Data.

Pendlebury's biggest gripe with the backlash against Selwood is that no one seems to be giving attention to the players that keep falling for his tactics and neglect to give him credit for his masterful ability to draw a whistle.

โ€œYou know thereโ€™s guys in the league who can get the free kick, but youโ€™ve got to hit their hips and, as Leigh Matthews said, youโ€™ve got to reward the ball-player,โ€ Pendlebury explained.

The AFL has tried to stamp out the 'ducking' technique in recent years, however Selwood's reinvented strategy could start an entirely new discussion for the league.